Eine Attraktion, welche die Markengeschichte von Coca-Cola durch immersives Storytelling erzählt

In all, we created 12 immersive experiences that brought guests into the heart of the brand. Throughout their journey, they discovered hidden clues, mixed flavors, decoded secret messages, followed the mysterious Man in the Hat, and became virtual bubbling avatars.

We used cutting-edge technology to make guests part of the story, including face detection, depth sensing, and full-body group gaming in virtual worlds, creating an interactive experience that entertained while telling the story of Coca-Cola.