Grupo Televisa hat sich mit WASP3D zusammengetan, um beeindruckende Grafiken der Mannschaftsaufstellungen zu präsentieren und den WM-Fans auf der ganzen Welt eine Analyse vor und nach dem Spiel zu bieten.

Grupo Televisa, the Mexican mass multimedia company, joined forces with WASP3D to showcase impressive graphics of team line-ups and brought the ultimate pre and post-match analytics to the world cup fans across the globe. […] Televisa’s anchor (Mr. Marc Crossas) at the studio had tactical analysis capabilities, through an Ipad to trigger augmented reality graphics He had the freedom to control and move players on a soccer pitch (on the studio floor) as an augmented scene. Motion Capture sequences resembling actual player movements were dynamically applied as behaviors on 3D models. The life-like simulated graphics engaged the viewers and provided them with a superlative soccer experience. […] Televisa had rights to the World Cup and used it to highlight the maturity of augmented reality graphics as a tool to drive a highly interactive narrative.