VR-Küchen-Experience Demoevent

An immersive campaign that reimagines what a recipe video could feel like with a 360 recipe video on Facebook, a VR kitchen experience and virtual reality game. We explored the basic ritual of pancakes for breakfast and game-ified the experience with the most extravagant use of immersive technology probably ever.

We partnered with Food Network to revolutionize the recipe video with a series of 360 and virtual reality experiences to help you make pancakes. Because making pancakes is really important.